Articles on Technology, Marketing and Ethics

National

• DeGraw & Burton, Lawyer Discipline and "Disclosure Advertising": Towards a New Ethos, Vol. 72, No. 2 North Carolina Law Review 351 (January 1994)

• Zacharias, What Lawyers Do When Nobody's Watching: Legal Advertising as a Case Study of the Impact of Underenforced Professional Rules, Vol. 87, No. 3 Iowa Law Review 971 (March 2002)

• A Lawyer's Guide for Internet Marketing: Navigating Ethical Requirements for Advertising and Communicating Online, by David M. Adler, CBA Record, October 2002.

• A Re-Examination of the ABA Model Rules of Professional Conduct Pertaining to Client Development in Light of Emerging Technologies: A White Paper Presented for the Purpose of Discussion, by the ABA Commission on Advertising, July 1998.

• Attorney Liability for Internet Related Activity, Jett Hanna, Texas Lawyers' Insurance Exchange 2000, April 4, 2000.

• How do Advertising Rules Apply to Lawyers on the 'Net?, by Joan C. Rogers, ABA/BNA Lawyers Manual on Professional Conduct, Feb. 21, 1996.

• Kirkey, Legal Ethics in Cyberspace: Keeping Lawyers and Their Computers Out of Trouble, 18 T.M. Cooley L. Rev. 37 (2001)

• The Ethical Boundaries of Selling Legal Services in Cyberspace, by William E. Hornsby, The National Law Journal, Jan. 29, 1996.

• Mark Hankins, Ambulance Chasers on the Internet: Regulation of Attorney Web Pages, 1 J. Tech. L. & Pol'y 3 (1996).

• Vanessa S. Browne-Barbour, Lawyer and Law Firm Web Pages as Advertising: Proposed Guidelines, 28 Rutgers Computer and Technology Law Journal 275 (2002).
  

• Michael H. Hoeflich, Legal Services and Advertising in Cyberspace, 70-MAY Journal of the Kansas Bar Association 20 (May 2001)

• Joel Michael Schwarz, Practicing Law Over the Internet: Sometimes Practice Doesn't Make Perfect, 14 Harvard Journal of Law and Technology 657 (Spring 2001).

State

• Arkansas: Judith Kilpatrick, Arkansas' Amended Advertising Rules, Solicitation, and the Internet, 2000 Arkansas Law Notes 39 (2000).
  

• Kentucky: How to Avoid Losing your License on the Information Superhighway: Ethical Issues Raised by the Use of the Internet in the Practice of Law, by Kurt Metzmeier and Shaun Esposito, The Kentucky Bar Association Bench & Bar, Spring 1998.

• Louisiana: Louisiana Lawyers on the World Wide Web, by Judy Perry Martinez, Louisiana Bar Journal, Aug. 1999.

• Michigan: Lawyer Advertising: Do's and Don'ts, by Steven A. Mitchell, Michigan Probate and Estate Planning Journal, Winter 1999.

• Oklahoma: Attorney Advertising in Cyberspace, by Jim Calloway and Dan Murdock, Oklahoma Bar Journal, July 18, 1998.

• Washington: The Practical and Ethical Considerations of Internet Advertising: Lawyer Advertising on the Internet, by Barrie Althoff, WSBA Chief Disciplinary Counsel, Washington State Bar News, December 1999.

• Wisconsin: Venturing out onto the World Wide Web: Ethics Implications for Lawyers, by Dean R. Deitrich in counsulation with the State Bar of Wisconsin Standing Committee on Professional Ethics, Wisconsin Lawyer, Feb. 1999.

.